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Introducing Komo Surveys: Real-time insights, right when it matters

Discover how Komo Surveys captures real-time feedback during peak engagement, driving personalized actions and enhancing campaign success.

We’re excited to introduce Komo Surveys, a smarter way to capture customer feedback at the exact moment your audience is most engaged.

Every survey is accessed via a link, but how you use that link is completely flexible. You can launch surveys as standalone URLs or QR codes for email, SMS, or post-event follow-up. You can also connect surveys directly to your Komo experiences by linking from games, result screens, prize reveals, or content cards within your hub or site.

In addition to linking to full surveys, you can embed individual survey questions directly into the experience itself. This allows you to capture quick, contextual feedback while your audience is already interacting, without disrupting the flow.

Whether you choose to link out or embed questions within the journey, Komo Surveys gives you complete control over how and when you ask. Every response connects instantly to contact profiles, enabling real-time action and personalized follow-up.

 

Why we built this

Surveys have always promised insight, but they rarely deliver it at the right time or in a useful format. Most are sent too late, completed by a small segment of habitual responders, and disconnected from the experience that triggered the feedback in the first place.

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We built Komo Surveys to change that. When feedback is captured at the peak moment of engagement and directly tied to your customer journey, it becomes more than just data. It becomes a driver of action.

 

Embedded in the experience

The real power of Komo Surveys is how naturally they work within your engagement experience. Whether you're guiding users to a full survey from a prize reveal or result screen, or embedding a single question directly into the journey, feedback feels like a seamless part of the interaction.

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This leads to higher response rates from a broader, more representative audience. And because every response is tied to a contact profile in real time, it can immediately unlock a reward, update a list, or trigger personalized content.

You’re not just capturing feedback. You’re using it to drive what happens next.

 

Flexible by design

Komo Surveys supports both embedded and standalone formats, so you can capture feedback your way.

  • Embed questions or link to surveys directly inside your experiences for in-the-moment feedback
  • Generate standalone surveys and links to use across email, SMS, or printed media
  • Create personalized survey links for tracking individual responses
  • Customize styling and questions with our drag-and-drop builder
  • Collect zero- party data without disrupting the customer journey
  • Use responses to personalize journeys, trigger rewards, or enrich CRM records

This flexibility ensures that your survey strategy fits your audience, your goals, and your channel mix.

 

Built for action

Every response updates your contact records in real time. That means you can immediately:

  • Trigger a reward or follow-up
  • Add respondents to segments or loyalty tiers
  • Capture lead qualification data
  • Personalize next steps across content and communication

Everything is tracked in your Komo dashboard, and you never have to jump between tools to turn data into action.

 

Fast to launch, easy to use

If you already use Komo, you’ll find Surveys available in your hub editor once it’s added to your plan.

Creating a survey is as simple as adding in questions, customizing the design, and choosing how to deploy it. You can create, launch, and monitor everything from one place. No developers required.

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The builder supports a variety of field types including a range of question formats, text, dropdowns, fields for personal details and custom inputs. And because it is part of the Komo platform, every response is ready to power the next moment.

 

Insights that move with your audience

Komo Surveys turns feedback into something more than insight. It becomes fuel for your engagement.

From product feedback and campaign preferences to customer motivations and personal details, you now have the tools to ask the right questions in the right way, and use the answers to make every experience better.


 

Komo Surveys is available today as an add-on to any Komo plan.

To start capturing more meaningful feedback and using it to drive real-time action, get in touch with our team or explore the setup guide. If you are an existing customer, please contact your Customer Success Manager.

The best time to ask is when your audience is already engaged.

Now, you can.